Case Study - Incubator

Clipt

Seamlessly send text, photos and data to all devices using your clipboard

Context

The proportion of individuals working from home in North America, Europe, and India has been steadily rising over the years, with the COVID-19 pandemic serving as a catalyst for its rapid acceleration.

Pain Points

Users often face challenges when it comes to transferring information between different devices. Our goal is to develop a product that seamlessly connects all devices, enabling effortless sharing of various data types such as text, photos, and files.

“I send myself emails to get text and photos back and forth.”

“I occasionally use Google drive to transfer data back and forth but it gets so messy.”

“I use WhatsApp Web chat but you can’t log in on more than 2 devices so I have to choose between my tablet and laptop.”

“I use WeChat file transfer and then find that folder on my laptop.”

“I often will text my friend and then copy the text. Then I have to tell them to ignore or delete the message.”

“Plugging an Android phone into a MacBook is too much hassle so I just don’t bother.” “My work has OneDrive so I occasionally use that.”

Target users

Multitaskers
Gen Z
Early adopters
Tech Enthusiast
Agile Workers

Platform

Mobile, Pad/Tablet, Desktop

Role

Lead product design